Entrepreneurship

The Entrepreneurship minor is unique in that it draws on faculty members from a wide range of academic disciplines across the University, including Business, Architecture, Engineering, Humanities and Nursing.

The Entrepreneurship Minor is a multidisciplinary opportunity for students to expand their knowledge and experience. Entrepreneurship, fundamentally, is about innovation. It is about recognizing opportunities and acting on them.

Entrepreneurs are agents of change. Being entrepreneurial requires the ability to think creatively, innovate, and lead the development of an idea to implementation

Goals:

The Entrepreneurship minor provides students with the skills and knowledge necessary to undertake the process of starting a new business venture. This minor is not just for students interested in creating a new business; rather it is a broad exploration of how to be entrepreneurial, whether by starting a new business, or within an existing business or organization.

Outcomes:

Students who satisfy the requirements for the minor demonstrate:

  • an ability to evaluate a product or service to meet the desired needs of markets within realistic constraints such as financial, environmental, social, political, ethical, health and safety, manufacturability, and sustainability;
  • an understanding of how to start an entrepreneurial business;
  • an ability to convince others about the merits of a new idea;
  • an ability to practice techniques to effectively manage and motivate people;
  • the broad education necessary to understand the impact of product- and service-based solutions in a contemporary global, economic, environmental, and societal context;
  • knowledge of legal and tax implications associated with their decisions;
  • an ability to think and act innovatively;
  • knowledge of design thinking and other tools that every innovative organization needs to succeed
     
Careers for this Minor:
  • Mid-level management
  • Business consultant
  • Sales
  • Research and development
  • Not-for-profit fundraiser
  • Teacher
  • Recruiter
  • Business reporter

Entrepreneurship Minor 2021-2022 Catalog

Overview of the Entrepreneurial Landscape3
Principles of Entrepreneurship3
Convincing Others of the Merits New Ideas. (choose one course from below)3
Interpersonal Communications3
Public Speaking3
Marketing Management3
Consumer Behavior3
Integrated Marketing Communications3
Interacting with Employees within an Organization. (choose one course from below; MG majors cannot choose a MG course)3
Human Issues in Design3
The Literature of Leadership3
Management of Organizations3
Organizational Behavior3
Human Resources Management3
Nursing Leadership3
Economic Factors & Trends Influencing Current & Future Profitability. (choose one course from below)3
Principles of Economics (Macro)3
Principles of Economics (Micro)3
Money and Banking3
International Economics3
International Dimensions of Business3
Legal & Tax Implications (choose one course from below)3
Introduction to Accounting and Financial World3
Business Law I3
Business Law II3
Incorporating Innovation in Work & Teams. 3
AP 431Design Thinking and Innovation3
or EG 400 Design Thinking and Innovation
Total Cr.18

Architecture Courses

AP 106 Architectural Drafting 3 Cr.

The various graphic tools, techniques, and conventions are presented and the rationale behind their use is explained. In addition to the basic graphic constructions and multi-view projections, the methods of developing architectural plans, elevations, and sections are addressed. This course is for students who have had little or no prior introduction to mechanical and architectural drafting. Prerequisite: None. 1 lecture hour 3 studio hours.

AP 111 Fundamentals of Architecture 4 Cr.

Introduction to the basic principles and skills of architecture. A series of two and three dimensional graphic exercises is used to gain an understanding of architectonics, the intentional arrangement of space and enclosure to communicate human values while also introducing graphic techniques for communicating concepts and solutions. Prerequisite: None. 1 Lecture hour. 27 Studio hours. Offered: Fall.

AP 118 Fundamentals of Architecture II 4 Cr.

A continuation of the fundamental processes and technologies of architecture. Students learn the design process, explores interactive computer graphics (CAD) as a design tool, and apply these principles, processes, and skills to an architectural design problem. 1 Lecture hour. 9 Studio hours. Prerequisite: AP 111. Offered: Spring.

AP 188 No Norwich Equivalent 1-6 Cr.

AP 211 Architectural Design I 5 Cr.

The first in a sequence of design studio courses introducing the processes, judgment, and communications involved in the synthesis of architectural form. The influences of the human and physical contexts on form are explored. 1 Lecture hour. 12 Studio hours. Prerequisite: AP 118. Offered: Fall.

AP 212 Architectural Design II 5 Cr.

Second semester in a sequence of design studio courses emphasizing the processes, judgment, and communications involved in the synthesis of architectural form. The influences of functional requirements on form are explored. 1 Lecture hour. 12 Studio hours. Prerequisite: AP 211. Offered: Spring.

AP 215 Building Information Modeling for Architects 1 Cr.

For the architect, Building Information Modeling (BIM) is a powerful instrument for integrating technical qualities with poetic qualities in the earliest stages of schematic building design. This is a hands-on course that introduces a curated playlist of introductory BIM tutorials that provide the fundamental methodology, skills and knowledge base to further develop a comprehensive understanding of BIM. Significant areas of focus include sketch-modeling, schematic level daylighting and environmental analysis, development of building component 'families' and bidirectional associativity. 1 Lecture hour both summer and fall semester. Offered: Summer, Fall.

AP 221 Site Development and Design 3 Cr.

Course addresses engineering principles and design considerations involved with site design. Earth shaping, drainage, roadway alignment, parking lot layouts, code requirements and environmental factors are studied prior to and after design changes. 2 Lecture hours. 2 Studio hours. Offered: Occasionally.

AP 222 Human Issues in Design 3 Cr.

An introduction to the psychological, sociological, and physical factors that influence the design of architectural space. The fields of anthropometric data, ergonomics, and proxemics are addressed, as well as considerations for barrier-free environments. 3 Lecture hours. Offered: Occasionally.

AP 225 Introduction to Passive Environmental Systems 3 Cr.

Introduction to the impacts of environmental energies on architectural form. Emphasis is on the processes architects orders light, climate, gravity, and sound responses to achieve building geometry. Also addressed are concepts and strategies for responding to environmental hazards, and designing healthy buildings and green architecture. 3 Lecture hours. Prerequisite: AP 118 or EG 110. Offered: Fall.

AP 241 Architectural Delineation 3 Cr.

A studio course in advanced graphic methods. Various rendering techniques, definitive design development, and the principles of construction drawings and architectural detailing are presented and explored through individual projects. 1 Lecture hour. 4 Studio hours.

AP 288 No Norwich Equivalent 1-8 Cr.

AP 311 Architectural Design III 5 Cr.

The development of the comprehensive building process as a synthesis of spatial, functional, and contextual concerns with emphases on building systems and materials are discussed. Individual and group problems, of a limited and defined scope are explored. 1 Lecture hours. 12 Studio hours. Prerequisites: AP 212, AP 325. Offered: Fall.

AP 312 Architectural Design IV 5 Cr.

The fourth course in the design studio sequence continues the development of a comprehensive building design process with problems of complex, but limited scope. The synthesis of spatial, functional, and contextual concerns, as directly linked to the understanding and employment of building systems, continues to provide a framework. 1 Lecture hour. 12 Studio hours. Prerequisite: AP 311. Offered: Spring.

AP 325 Materials, Construction, and Design 3 Cr.

Construction materials and systems are evaluated, selected, incorporated, and detailed in building design. Both measurable and immeasurable design responses to environmental energies are explored in soils, concrete, masonry, wood, and metals. 3 Lecture hours. Prerequisite: AP 225. Offered Spring.

AP 327 Active Building Systems I 3 Cr.

A survey of contemporary mechanical building equipment and systems, including heating, ventilation and air conditioning. Emphasis on comparisons of design parameters, interfaces, and impacts on overall building form. Energy efficiency is addressed. 3 Lecture hours. Prerequisite: AP 225; MA 107 or Math Placement beyond MA 107. Offered: Fall.

AP 328 Active Building Systems II 3 Cr.

A continuation of Active Building Systems, surveying contemporary electrical, lighting, and plumbing equipment and systems. Emphasis on comparisons of design parameters, interfaces, and impacts on overall building form. Energy efficiency and building codes are addressed. 3 Lecture hours. Offered: Spring.

AP 388 No Norwich Equivalent 1-6 Cr.

AP 403 Architectural Seminar in History and Theory 3 Cr.

Focuses on one or more topics regarding the historic and philosophical contexts that influence architecture today. Topics range from the study of specific historic periods’ design to the diverse trends in current architectural thinking. This course may be repeated three times for credit. 3 Lecture hours. Offered: Occasionally.

AP 411 Architectural Design V 5 Cr.

The extension of the comprehensive design includes problems of an expanded scope and large scale, including building complexes and urban design. Individual and group problems emphasize of environmental factors, human concerns, and architectural form. A design portfolio, covering all seven semesters of studio work, including a written paper, is required. 1 Lecture hour. 12 Studio hours. Prerequisite: AP 312. Offered: Fall.

AP 412 Architectural Design VI 5 Cr.

The extension of the comprehensive design process to include problems of expanded scope and large scale, including building complexes and urban design. Individual and group problems emphasize the complex interrelationships of environmental factors, human concerns, and architectural form. 1 Lecture hour. 12 Studio hours. Prerequisite: AP 312. Offered: Spring.

AP 414 Architectural Seminar In Design 3 Cr.

Investigates one or more specific concepts, issues, or topics related to architectural design and its associated disciplines, such as urban, landscape, interior, and visual design. Requires a graduate level paper or project. Permitted to be repeated once under a different topic. 3 Lecture hours. Prerequisite: Permission of Instructor. Offered: Occasionally.

AP 424 Architectural Seminar in Technology 3 Cr.

Focuses on one or more of the specific issues, topics, or skills related to technologies in architecture today. Topics range from advanced materials and construction systems to energy-conserving design; from environmental issues to hands-on building experiences. Permitted to be repeated once under a different topic. Cross-listed with AP 520; not permitted to earn credit for both AP 424 and AP 520. 3 Lecture hours. Prerequisite: AP 325. Offered: Occasionally.

AP 431 Design Thinking and Innovation 3 Cr.

Examines creativity as the ability to turn ideas into action in development, management, evolution, and broad context of emerging technologies and associated ventures. Students gain an understanding of the key tenets of design thinking and a sense for ways they can incorporate them into their work using ‘visual brand languages’ for emerging technologies, foundation exercises in creativity, and case studies based on pivotal products from the past 50 years. This course is cross-listed with EG 400 and students cannot earn credit in both courses. Prerequisite: Sophomore or higher. Offered: Spring.

AP 434 Architectural Seminar in Process 3 Cr.

Focuses on one or more specific topics regarding the current and future practice of architecture: what architects do, and how they do it. Topics range from design techniques to office management and from specialties within the practice, to the legal environmental, and social forces that influence it. Permitted to be repeated once under a different topic. 3 Lecture hours. Prerequisite: Permission of Instructor. Cross listed with AP 534 and cannot earn credit for both classes. Offered: Occasionally.

AP 436 Project Delivery and Documentation 4 Cr.

Relationships between the formal methods of project delivery and the architectural office are discussed. The project delivery process and the methods of communication and the documentation involved provide a detail study of typical office procedures. The studio component provides practical experience of the typical project delivery process. Student learn communication is multi-layered acting as a foundation for the production of contemporary architecture. Various tools ranging from computer aided design to conceptual organization schema in both the practice of typical architectural project delivery and the development of new means of communication and production are used. 2 Lecture hours. 4 Studio hours. Offered: Occasionally.

AP 455 Special Projects in Architecture 1-3 Cr.

An execution of a student-selected project related to architectural design, history/theory, process, or technology focuses on in-depth independent research, development, and a formal written and/or graphic presentation of an architecturally-related topic not otherwise covered in course offerings. The student must secure a faculty member who will agree to serve as advisor/evaluator for the project. Number lecture hours based on credits sought. This course may be repeated up to 9 credits. Prerequisite: Junior or higher; Architecture studies major. Offered: Occasionally.

AP 488 No Norwich Equivalent 1-6 Cr.

AP 501 Architectural Theory 3 Cr.

A course that introduces implicit and hidden motivations that influence architecture. Basic human values and beliefs leading to classic philosophies and aesthetics are explored. Major historic and contemporary propositions on architecture are surveyed. Requires a graduate-level paper or project. 3 Lecture hours. Prerequisite: FA 202, Master in Architecture major.

AP 504 Architectural Seminar in History and Theory 3 Cr.

Focuses on one or more specific issues and topics regarding the historic and philosophical contexts that influence architecture today. Topics range from the study of specific historic periods or schools of thought regarding design to the diverse trends in current architectural thinking. Requires a graduate-level paper or project. This course may be repeated for credit. 3 lecture hours. Prerequisites: FA 202, FA 308 Master in Architecture major. Cross listed with AP403. Offered: Occasionally.

AP 511 Architectural Studio VII 5 Cr.

Introspective problems intended to broaden and deepen individual understanding of the processes, theories, and systems that influence the design of the built environment are discussed. Emphasis is on thorough examination of all aspects of building. Includes the identification, program preparation, and approval of the capstone project(s) to be undertaken in AP 512. 1 Lecture hour. 12 Studio hours. Prerequisite: Master in Architecture major. Offered: Fall.

AP 512 Architectural Studio VIII 5 Cr.

Introspective problems are intended to broaden and deepen individual understanding of the processes, theories, and systems that influence the design of the built environment are discussed. Emphasis is on thorough examination of all aspects of building. A single comprehensive design project that represents a capstone experience for the 5-year design sequence is required. 1 Lecture hour. 12 Studio hours. Prerequisite: AP 511. Offered: Spring.

AP 514 Architectural Seminar in Design 3 Cr.

Investigates one or more specific concepts, issues, or topics related to architectural design and its associated disciplines, such as urban, landscape, interior, and visual design. Requires a graduate level paper or project. This course may be repeated for credit. 3 Lecture hours. Prerequisite: Permission of Instructor. Cross listed with AP 414. Offered: Occasionally.

AP 520 Architectural Seminar in Technology 3 Cr.

Focuses on one or more of the specific issues, topics, or skills related to technologies in architecture today. Topics range from advanced materials and construction systems to energy-conserving design; from environmental issues to hands-on building experiences. Requires a graduate level paper or project. This course may be repeated for credit. 3 Lecture hours. Prerequisites: AP 114, AP 325. Cross listed with AP 424. Offered: Occasionally.

AP 525 Architectural Thesis Research 5 Cr.

The course is independent research to display a mastery of defining an architectural problem, including the investigation and discussion of the procedural, physical, and intellectual limits of this problem. The course culminates with the publication of an architectural program and a theoretical statement as well as the generation of all contextual information and design strategies as the basis for AP 526. 3 Lecture hours. 6 Studio hours. Prerequisite: Permission of Instructor. Offered: Fall.

AP 526 Architectural Thesis 5 Cr.

Execution of a singular design or design-related project based on independent research and preliminary design work produced in AP 525 and of sufficient depth and breadth to display a mastery of design skills and comprehensive understanding of the architectural issues related to form, process, judgment, representation, and communication. The work is done under the guidance of a thesis advisor chosen by the student. 2 Lecture hours. 12 Studio hours. Prerequisite: AP 525, Grade of C or higher. Offered: Spring.

AP 531 Architectural Internship 6 Cr.

This course is a bridge between academic experience and professional practice. The learning experience moves in both directions. Students apply knowledge learned in the classroom to bring practical experience. Students secure a position with an architectural, or an architecturally-related/construction-related, firm for a period of at least eight weeks. The firm must be willing to submit periodic and final evaluations of the student's performance. Students must maintain a journal and write a paper related to professional practice. XX lecture hours. Prerequisite: Master in Architecture major. Permission of Instructor. Offered: Occasionally.

AP 533 Professional Practice 3 Cr.

Investigation into the issues related to the professional practice of architecture in contemporary American society. Topics include project management, finance and economics; business and practice management; and laws and regulations governing the profession. 3 Lecture hours. Prerequisite: Master in Architecture major. Offered: Occasionally.

AP 534 Architectural Seminar in Process 3 Cr.

Focuses on one or more specific topics regarding the current and future practice of architecture: what architects do, and how they do it. Topics range from design techniques to office management and from specialties within the practice, to the legal environmental and social forces that influence it. This course may be repeated for credit. 3 Lecture hours. Prerequisite: Permission of Instructor. Master in Architecture major. Cross listed with AP 434. Offered: Occasionally.

AP 555 Special Projects in Architecture 1-3 Cr.

An execution of a singular project related to architectural design, history/theory, process or technology selected by the individual student. Students, independently research, development, and a provide a written and/or graphic presentation of an architecturally-related topic not otherwise covered in course offerings. Students must secure a faculty member who agrees to serve as advisor/evaluator for the project. Number lecture hours depends on the credits sought. Prerequisite: Master in Architecture major. Offered: Occasionally.

AP 558 Global Issues in Architecture 3 Cr.

This course provides an in-depth analysis, discussion, and research into contemporary issues that impact the profession of architecture and architectural design. The nature of the material is relevant to the complex, changing nature of the profession. Topics include global concerns such as sustainability, cultural changes, conservation and preservation, information technology, and the emerging role of the architect. The course reflects the values embodied in the profession, the architecture program, and the university. Course material is synthesized and applied to demonstrates critical thinking, teamwork, creativity and community service. 3 Hours of seminar. Prerequisite: Master in Architecture major. Offered: Occasionally.

AP 604 History & Theory of 20th-Century Architecture 3 Cr.

Surveys global architectural history and theory from the 1920s through the 1980s, including modernism and its variants, receptions, reactions, and critiques. Introduces architectural criticism and research methods for the built environment. Includes case studies, substantial research and writing, and discussion of texts in seminar format. 3 Lecture hours. Prerequisite: AP 605. Restriction: MArch III majors. Offered: Spring.

AP 605 Analysis of Architectural Icons 3 Cr.

Students study and analyze select examples from architectural history and theory (pre-history through the early decades of the 20th century). Students achieve a global and comparative familiarity with a representative range of buildings, urban forms, and major aspects of architectural culture. Emphasis is on understanding and applying the core concepts and analytical tools relevant for architectural discourse and interpretation. 3 Lecture hours. Restriction: MArch. III majors. Offered: Fall.

AP 611 Architectural Design I 5 Cr.

Students learn and practice the basic principles and skills that constitute the discipline of architecture. Students investigate the design process and urban analysis, explore interactive computer graphics (CAD) as a design tool, and apply these principles, processes, and skills to an architectural design problem. 1 Lecture hour. 12 Studio hours. Restriction: MArch III majors. Offered: Fall.

AP 612 Architectural Design II 5 Cr.

The second Masters level design studio course introduces the processes, judgment, and communications involved in the synthesis of architectural form. Through a focused series of individual and group projects, students explore and understand the influences of human and physical contexts as well as functional requirements on architectural form. One hour of lecture and three 4-hour studios per week. 1 Lecture hour. 12 Studio hours. Restriction: MArch III majors. Offered: Spring.

AP 613 Architectural Design III 5 Cr.

The development of the comprehensive building process at the graduate level as a synthesis of spatial, functional, and contextual concerns with emphases on building systems and materials. Individual and group problems are of a limited and defined scope. 1 Lecture hour. 12 Studio hours. Prerequisite: AP 612 Architectural Design II MArch. Restriction: MArch III majors. Offered: Fall.

AP 614 Architectural Design IV 5 Cr.

Elective problem-oriented studios offered to fourth year students by various faculty members. The extension of the comprehensive design process to include problems of expanded scope and large scale, including building complexes and urban design. Individual and group problems emphasize the complex interrelationships of environmental factors, human concerns, and architectural form. 1 Lecture hour. 12 Studio hours. Prerequisite: AP 613 Architectural Design III MArch. Restriction: MArch III majors. Offered: Fall.

AP 621 Site Development and Design 3 Cr.

Students learn the engineering principles and design considerations involved with site design. Earth shaping, drainage, roadway alignment, parking lot layouts, code requirements and environmental factors are studied prior to and after design changes. 2 Lecture hours. 2 Studio hours. Offered: Fall.

AP 625 Introduction to Passive Environmental Design 3 Cr.

Through coordinated lectures, demonstrations, and projects, the impacts of environmental energies on architectural form and the greater environment are introduced and explored. Emphasis is given to the processes by which the architect orders light, climate, gravity, and sound responses to achieve building geometry. The course also addresses concepts and strategies for responding to environmental hazards, and designing healthy buildings and green architecture. 3 Lecture hours. Restriction: MArch III majors. Offered: Fall.

AP 626 Materials, Design, and Construction 3 Cr.

An introduction to the processes by which construction materials and systems are evaluated, selected, incorporated, and detailed in building design. Both measurable and immeasurable design responses to environmental energies are explored in soils, concrete, masonry, wood, and metals. 3 Lecture hours. Restriction: MArch III majors. Offered: Fall.

AP 627 Active Building Systems I 3 Cr.

A survey of contemporary mechanical building equipment and systems, including heating, ventilation and air conditioning. Emphasis is placed on comparisons of design parameters, interfaces, and impacts on overall building form. Energy efficiency is addressed. Students pursue independent research in support of coursework. 3 Lecture hours. Prerequisite: AP 625 Introduction to Passive Environmental Systems MArch. Restriction: MArch III majors. Offered: Fall.

AP 630 Wood, Steel and Concrete Structures 4 Cr.

This course builds directly on the material learned in Statics and Mechanics of Materials and is specifically direct to the study of the response of structural systems to various loadings. Gravity and lateral loads as well as load combinations on a structure are developed using appropriate building codes. The response of the structural system to imposed loading is studied by classical and computer analysis techniques. This course introduces the students to applications; the design of simple structures of wood, steel, concrete and other materials that meet the appropriate building code. Students will create a design project at the graduate level that evidences a comprehensive and holistic understanding of structural engineering for architectural projects. 4 Lecture hours. Prerequisites: CE 351, AP 632. Offered: Spring.

AP 632 Statics and Mechanics Materials 4 Cr.

A study of elementary, primarily two dimensional engineering mechanics. Fundamental concepts and basic laws of statics, force systems, structures, and support reactions for loading patterns. Stress-strain relationships to forces: concepts and applications. Consideration of engineering materials and their suitability in various structures and mechanisms. Students will create a design project at the graduate level that evidences a comprehensive and holistic understanding of two dimensional engineering mechanics. 4 Lecture hours. Prerequisites: MA 107, PS 201. Offered: Spring.

AP 636 Project Delivery and Documentation 4 Cr.

This course introduces the basic history and theory of architectural programming, production and trends in the architectural office, including technology and sustainability. The project delivery process, and the methods of communication and documentation it involves, provides an opportunity for students to study typical office procedures. Students examine architect’s professional conduct as related to various ethical conundrums which present themselves during everyday practice. 4 Lecture hours. 2 Lab hours. Restriction: MArch III majors. Offered: Fall, Spring.

Economics Courses

EC 106 The Structure and Operation of the World Economy 3 Cr.

This course will introduce students to the operation of the world economy. Emphasis will be on the identification and description of economic concepts such as tariffs, multinational companies, stock markets, debt, international trade balances and international banking. These concepts will be developed utilizing examples from current world economic conditions. Prerequisite: Freshman standing.

EC 188 No Norwich Equivalent 6 Cr.

EC 201 Principles of Economics (Macro) 3 Cr.

Description and analysis of the American economic system in terms of basic economic concepts and the determination of national income and its fluctuation. Credit may not be earned in EC 201 and ECON 201. Prerequisite: One semester of college mathematics at the 100-level or higher.

EC 202 Principles of Economics (Micro) 3 Cr.

Study of the behavior of individuals in making decisions on the allocation of limited resources. This course examines how these decisions and behaviors affect the markets for goods and services. Credit may not be earned in EC 202 and ECON 202. Prerequisite: One semester of college mathematics at the 100-level or higher.

EC 288 No Norwich Equivalent 6 Cr.

EC 299 Pilot 3 Cr.

EC 310 Money and Banking 3 Cr.

The principles and institutions of money, banking and finance as they influence the performance of the economy. The major topics covered are the nature of money, commercial banking and financial institutions, central banking, monetary theory, monetary policy, inflation and the international monetary system. Prerequisites: EC 201, EC 20; QM 213 or MA 232.

EC 388 No Norwich Equivalent 6 Cr.

EC 403 Comparative Economic Systems 3 Cr.

The study of major economic systems. Theories of capitalism, socialism and communism and their implementation by major nations are discussed. Cross-listed with ECON 401, not permitted to earn credit for both EC 403 and ECON 401. Prerequisites: EC 201, EC 202. Offered: Spring, odd years.

EC 406 Public Finance 3 Cr.

An investigation of the effects of government expenditures and revenues on the efficiency of resource allocation and the equity of the income distribution. Topics covered include public goods, externalities, benefit-cost analysis, the structure of major taxes and expenditure and tax incidence. Cross-listed with ECON 401, not permitted to earn credit for both EC 406 and ECON 401. Prerequisites: EC 201, EC 202; Management Major only. Offered: Occasionally.

EC 419 International Economics 3 Cr.

International trade and the theory of comparative advantage. Special attention is given to free world trade and economic development in other countries and groupings as in the European Common Market. Prerequisites: EC 201, EC 202. Offered: Fall, odd years.

EC 488 No Norwich Equivalent 6 Cr.

Management and Marketing Courses

MG 101 Introduction to Business 3 Cr.

The purpose of this course is to introduce the student to the world of business. Students will learn about business organization and ownership and will survey union management relations, marketing, accounting, finance, international business, the legal environment, and the stock market. The course is designed to explore the relationship between social responsibility and profits in our free enterprise system. Prerequisite: Freshman standing.

MG 188 No Norwich Equivalent 6 Cr.

MG 224 Principles of Entrepreneurship 3 Cr.

This course provides an introduction to the creative and innovative managerial practices of successful entrepreneurship. This course reviews the significant economic and social contributions entrepreneurs provide to society, the intense lifestyle commitment, and the skills necessary for entrepreneurial success. This course provides an overview of the entrepreneurial process. Prerequisites: Sophomore status or higher.

MG 227 Principles of Marketing 3 Cr.

This course introduces students to the basic principles of marketing practices and the application of these practices while examining the functions and concepts of marketing. Focus is on the key terms, functions, processes and activities of marketing and how marketing relates to overall organizational operations; including the management of exchange processes between consumers, business units and companies. Offered: Fall.

MG 230 Personal Financial Literacy 3 Cr.

Students apply theoretical knowledge to consumer-oriented issues in the financial planning of the sort which must be addressed in an attempt to achieve a chosen lifestyle. The course is intended for a general audience. No prior knowledge of accounting, economics or finance is required. 3 Lecture hours.

MG 261 Leadership in Coaching 3 Cr.

This course engages students in both learning about the journey of leadership as well as practicing that journey together. The course explores the philosophy and practice of leadership across many disciplines. It focuses on training students in over one dozen nuanced elements of leadership and culminates in guiding students, through a goal-setting exercise, to an understanding of how to use their leadership skills to develop and implement a plan of action in virtually any type of organization. The course is intended for general audiences. No prior knowledge of coaching or athletics is required. This course does not satisfy the General Education Leadership requirement. 3 Lecture hours.

MG 288 No Norwich Equivalent 6 Cr.

MG 299 Selected Topics Management 3 Cr.

Selected topics in Management.

MG 309 Management of Organizations 3 Cr.

A study of the functions of modern management: planning, organization, staffing, leading, and controlling. This study is applicable to the management of military, government, educational and non-profit, as well as business organizations. The ethical and social responsibilities of management and contemporary challenges such as the internationalization of organizations are integrated in all aspects of this course. Cannot earn credit for MG 309 and MNGT 309. Prerequisites: Junior or higher.

MG 310 Production/Operations Management 3 Cr.

Principles and applied study of the operation of manufacturing and service organizations. Managerial tools and diagnostics, decision-making, and financial management are introduced. Problems of small, medium, and large-sized businesses are studied. Credit in MG 310 cannot also be earned for MGNT 311. Prerequisites: QM 213 or MA 232; Sophomore status or higher.

MG 314 Marketing Management 3 Cr.

This course immerses the student in the strategies and processes of marketing management - market analysis, segmentation, targeting and positioning, and the implementation and evaluation of marketing plans. When the student has completed this course they will understand how a marketing plan is developed and have the skills necessary to identify, analyze and solve marketing problems. 3 Lecture hours. Cannot earn credit in MG 314 and MNGT 314. Prerequisite: EC 202; Sophomore status or higher.

MG 316 Sales Management 3 Cr.

This course explores sales from the perspective of the individual salesperson as well as that of the organization, addressing topics including sales basics, proper attitudes, planning, necessary skill sets, appearance, presentation and the importance of each. The course includes case studies, examinations, and in-class presentations in order to ensure that students are well prepared to enter the sales field. 3 Lecture hours. Prerequisite: MG 101.

MG 318 Social Media Marketing 3 Cr.

In this course students examine the social media marketing strategies which brands utilize, focusing on the integration of such strategies with other key initiatives for the organizations. Students identify methods of analyzing and using social media concepts as well as evaluate management decisions strategic plans for social media marketing. Prerequisite: MG 227 Offered: Fall.

MG 319 International Dimensions of Business 3 Cr.

This course is designed to familiarize the student with the basic concepts and terminology of international business, and to gain an appreciation of the differences in social, political, and economic conditions among nations and how these affect the conduct of business and trade between nations. Topics include comparative cultural, political, and economic environments, international trade theory and policy, foreign exchange and exchange rate determination, the dynamics of international business-government relationships, and corporate policy and strategy of the multinational firm. Prerequisite: EC 201 or EC 202.

MG 320 International Marketing 3 Cr.

This course introduces students to concepts in global issues, disciplines and skills in making strategic decisions based on a global perspective. Students identify the tools and terminology required to explore and understand marketing practices in a global environment. Students examine the scope and challenge of international marketing, international trade, the culture, political and legal systems of global markets, the global market opportunities and ways to develop global marketing strategies. Prerequisite: MG 227 Offered: Spring.

MG 325 Marketing Analytics 3 Cr.

This course prepares students to be effective marketers in an environment that involves digital initiatives and data. Students evaluate different analytical approaches and work with both structured and unstructured digital data sets to analyze and attain practical experience in collecting and investigating large data sets. Students are introduced to the various types of data available and to assess the quality of the data. Prerequiste: MG 227 Offered: Spring.

MG 341 Business Law I 3 Cr.

A study of the law and legal system as they affect business. Topics include the court system, constitutional law, torts, criminal law and contracts. Students will learn how morality and social responsibility are integrated into our legal system. Students must complete an ethical standards paper in an appropriate context. Prerequisite: Freshman 2 or higher.

MG 346 Business Law II 3 Cr.

A continuation of the analysis of the legal dimension of business operations that was developed in Business Law I. Special emphasis will be given to the legal environment as it relates to the accounting student's professional certification. Topics include bankruptcy, commercial paper, secured transactions, agency, corporations, and partnerships. Prerequisite: MG 341.

MG 351 Organizational Behavior 3 Cr.

This course considers the individual, the nature of organizations, and the issues resulting from the dynamic relationship of people in organizations. The course addresses such topics as learning, personality, motivation, organization structure, leadership, ethics, communication, and change.

MG 360 Health Economics & Policy 3 Cr.

This course introduces students to principles of health economics and public policy in health and social welfare. Topics include support for public health, policy intervention in health determinants, the relationship between government regulation and market competition, the demand for healthcare, and the supply of services. This course will enable students to apply economic reasoning to the health-care challenges facing society. Prerequisite: One semester of college level mathematics or QM 213.

MG 388 No Norwich Equivalent 6 Cr.

MG 399 Pilot Course 3 Cr.

A course is permitted to run as a pilot without seeking faculty approval for one academic year. The section will include the title of the course. A student will not earn credit for a pilot course and the course when approved as its own course.

MG 408 Human Resources Management 3 Cr.

The management of human resources is one of the most challenging and critical aspects of contemporary organizational functions. This course addresses such issues as the nature of the American labor force, equal employment opportunity, personnel planning and staffing, compensation, employee well-being and job security, and collective bargaining. In addressing these issues attention is given to the ethical, legal, and moral questions involved. Prerequisite: MG 309.

MG 409 Organizational Leadership 3 Cr.

This course prepares students to apply leadership principles to the roles they play as managers. Students will discover more about themselves and learn more about the connection between the individual and the organization. Other topics include organizational culture, structure, group behavior, motivation, power, politics, organizational change, and workplace conflict. Credit may not be earned in MG 409 and also in MNGT 315 or MNGT 403.

MG 411 Consumer Behavior 3 Cr.

This course is designed to help the student understand the concepts of consumer behavior that provides the basis for marketing strategies. Students will gain an understanding of how consumers make decisions regarding the purchase and use of products and services and the internal and external factors that influence this process. Prerequisite: MG 314.

MG 416 Advanced Marketing 3 Cr.

In this course students will examine the key concepts and issues in developing a marketing strategy from the perspective of the corporate and SBU decision-maker. The course will take students through the process for formulating marketing strategies under various market conditions, for developing strategic and tactical marketing action plans, and how to evaluate and control a marketing plan and budget. Students undertaking this course will be required to use knowledge gained from previous marketing subjects in completing course assignments. Prerequisite: MG 314.

MG 426 Marketing Research 3 Cr.

This course explores the process and tools for data collection and analysis used to solve marketing problems. In addition, the subject addresses when marketing research is appropriate and how to define the research problem, as well as the role of marketing research in marketing decision making. This course will provide students with practical experience in the use of computer based data analysis techniques and make students aware of the biases and limitations inherent in various research methodologies. Prerequisites: QM 213 or MA 232; MG 314.

MG 429 Seminar in Advanced Management I 3 Cr.

A topics course addressing managerial problems in various environments. Prerequisites: MG 309, MG 310, FN 311, and MG 314.

MG 441 Integrated Marketing Communications 3 Cr.

This course will provide students with the necessary knowledge and skills to develop appropriate communication strategies consistent with strategic marketing principles. The role of communications in the client organization's marketing plan is emphasized. The concept of Integrated Marketing Communication (IMC) for coordinating the individual communication elements of advertising, direct marketing and public relations to achieve specific marketing objectives is stressed. 3 Lecture hours. Prerequisite MG 314.

MG 448 Small Business Strategies 3 Cr.

A course that integrates the functional areas of management-human resources, finance, marketing, and operations they uniquely affect the small business enterprise. Case studies and lectures develop the students problem solving abilities. Credit in MG 448 cannot also be earned in MNGT 320. Prerequisites: MG 309, MG 310, FN 311, and MG 314.

MG 449 Administrative Policy and Strategy 3 Cr.

A capstone course designed to integrate the students' undergraduate studies. Case studies, collaborative assignments, writing assignments and oral presentations provide opportunities to synthesize and apply the knowledge gained from courses in the management program. Prerequisites: MG 309, MG 310, FN 311, and MG 314; Senior status only.

MG 450 Internship in Management 3 Cr.

The internship program is designed for students who want to apply their studies by working with a business, industry, or public agency. The student will be required to work closely with a faculty supervisor to develop and implement a structured experience tailored to the career goals of the student. Repeatable up to 6 credits. Prerequisites: Senior standing, and Permission of Department Chair and Internship Committee.

MG 488 No Norwich Equivalent 6 Cr.